The Accelerator Hub provides opportunity for new science and technology startups, expanding science and technology businesses, and current incubator clients to expand their business to downtown Sault Ste. Marie. Their new logo uses the idea of growth combined with digital technology. The idea is simple, the colours progress to be taller as you move along, just as the business’ operating need to grow. The icon is similar to that of a wifi icon or a sound wave icon, so it relates to the digital/internet field that largely relies on the use of technology.